5 Tips for Setting SMART Goals

Whatever you wish to successfully do in life generally requires setting some plan/goal towards achieving it, these 5 Tips for setting SMART Goals will help you cross over that goal line.

There are mainly 3 types of goals: Outcome goals, process goals, and performance goals. Each of the 3 types differs based on how much control we have over it. We have the most control over process goals and the least control over outcome goals.


When we write a SMART goal, work through each of those terms to build a goal that share exactly what needs to be accomplished, when it needs to be accomplished by, and how you’ll know when it is successfully achieved. Setting goals this way is helpful, because it eliminates commonalities and guesswork, sets a clear finish line, and makes it that much easier to track progress and identify missed targets.

Specific Goal

You have to clearly define what you want to accomplish. In order for a goal to be effective, it needs to be specific. That’s why the first letter of this acronym is dedicated to digging into those details.

Being specific and well-defined is the foundation for any goal because if you don’t know where the end point is, you don’t know how to assess your efforts. For a business owner, a specific and well-defined goal is focused on a task that moves the company forward. Examples of specific goals are hiring an assistant, selling 50 units, making 100 cold calls, or launching a new product.

Measurable Goal

Good objectives include how the action will be measured. Measuring your objectives helps you determine if you are making progress with your efforts. It keeps you on track and on schedule.

What factors are you going to use to determine if you achieve the goal? This makes a goal more tangible because it provides a way to measure progress. If it’s a project that’s going to take a few months to complete, then set some milestones by considering specific tasks to accomplish.

Achievable Goal

Goals should be empowering and not lofty clouds from which you eventually fall from. That’s why this letter of the acronym is dedicated to ensuring that your goal is achievable “(you’ll also often see this letter dedicated to the synonym ‘attainable)”.

Achieving a goal is a great feeling and a great motivator, so it is important that you never outsmart yourself when setting a goal, always make sure you break down the goal into achievable tasks that will help you take a look and reflect at your progress while basking in your momentary glory.

Also read: 5 Tips for learning to learn

Relevant Goal

Relevance refers focusing on something that makes sense with the broader outlook of your goals. For example, if the goal is to launch a new product, it should be something that’s in alignment with the overall business objectives.

Your team may be able to launch a new consumer product, but if your company is a B2B that is not expanding into the consumer market, then the goal wouldn’t be relevant.

Time Focused Goal

Anyone can set goals, but if it lacks realistic timing, chances are you’re not going to succeed. Providing a target date for checkpoints is imperative. Ask specific questions about the goal deadline and what can be accomplished within that time frame.

If the goal will take three months to complete, it’s useful to define what should be achieved half-way through the process. Providing time checkpoints also creates a sense of urgency.

5 Tips for setting smart goals

Specific and measured goals are the key to success, no matter what you’re looking to achieve. Regardless of whether your ultimate aims are financial, personal, or even based solely on metrics, using a structure such as the SMART formula can help you succeed in what you set out to do.

“Your SMART goals should have those types of deadlines included in them, so that everybody knows how to stay on track within a designated timeline.”

Resource: How to write SMART Goals

Envision yourself completing that goal at all times, it is always good to set out time during your day to reflect and visualize.

Put yourself in the future where your goal is achieved so as to keep your aim clear about what it is you will do when the goal is achieved, or what you will use that goal for.


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